The Honolulu hotel industry has been hit hard in the aftermath of Hurricane Maria.
But a group of business owners, including a couple of the hoteliers, is taking advantage of the relief to launch a campaign to make their properties a little bit more hospitable.
They’ve launched a campaign called “Housing for All,” a collaboration with The Honolulu Hotel Association.
The effort is a collaboration between hotel owners and business owners to support each other in the face of a storm that hit the region hard.
The owners hope it will raise awareness about the plight of people in Hawaii, especially those living in poverty.
The group has already secured more than 1,000 signatures from people in the community to create a petition to push for more affordable housing.
Housing is critical to helping people survive in a city of over 2 million people, according to the National Low Income Housing Coalition.
The coalition estimates that more than 30,000 people have been displaced from their homes due to the storm.
“We really have to find a way to get our housing in the hands of the right people, and the right places,” said John Koonan, co-founder of The Honolulu Hilton Hotel Association and a former director of the city’s homeless shelter system.
In addition to being able to afford to rent a house, Koonin added, people living in Honolulu need to have access to clean water and other basic necessities.
With so much needed support, the group said it plans to open its offices on June 14.
As of Tuesday, the coalition had secured more, according a spokeswoman.
They’re hoping to open more locations in the coming months.
Stay up-to-date on the storm in Hawaii with our live blog: “Our hotel guests are still hurting, but we are here to help,” said Koonen.
This story has been updated.